The CEO also ruled out possibility of Rolls-Royce taking advantage of the booming market of the smaller SUV.
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The Rolls-Royce boss actually reckons electrification would be “a very good fit” for their cars.
Rolls-Royce South Africa confirmed the first examples will be arriving in SA later this year.
Powering the Cullinan is a 6.75 litre twin-turbo V12 engine with 563 hp (420kW).
That is one serious collection of creations heading for the show.
They will be painted in what is called Cassiopeia Silver.
Cullinan was originally a code name for the first Rolls-Royce SUV.
There will always be owners looking to make their elite ride stand out even more.
Even the President of Rolls-Royce asked Rolls-Royce La Jolla who spec’d the car.
They will not do a hybrid model as a stepping stone.